Missed calls are costing you
$0
Per month
$0

This calculator is built around your actual numbers — not ours.

Most calculators like this are built around inflated numbers designed to pressure you into a purchase. This is the opposite of that. These starting numbers are estimates. Put in your own numbers for your real answer. If the numbers don't show a clear return on any of our plans, we will tell you that directly. We built this to help you make the right decision for your business — not to overstate what we can do for you just to make a sale.

1Your business type
Start here
Select your business type
▾ select
↖Tap above — we will load real averages for your trade, then you adjust them to your numbers.
Now select your specific business type below
We have set the sliders to general service business averages as a starting point. Adjust each one to match your actual numbers for the most accurate result.
2Confirm or adjust your numbers
New-customer calls per week
Select your business type above to see industry benchmarks.
Percentage of calls you miss
%
Select your business type above to see industry benchmarks.
The number above is a starting guess. Pick whichever sounds closest to your week, or type your own:
Of the calls you miss, how many do you win back with a callback?
%
A starting guess, not a benchmark. No published study measures how many missed callers a business wins back by calling them back, so 25% is a placeholder for you to change. Count only the ones you reach and still book. A voicemail you returned that went nowhere is not a win-back. If you call back fast and most people wait for you, move it up. If missed calls mostly go cold, move it down.
Not sure? Pick whichever sounds closest:
Average job or customer value
$
Select your business type above to see industry benchmarks.
Close rate on answered calls
%
Select your business type above to see industry benchmarks.
Total you can handle in a busy week
Select your business type above for a starting point.
3Your results
What missed calls are costing you
$0/yr
about 0 a year you would have closed at your own close rate, if someone had answered
You capture nowGone regardless
What it costs vs money back in your pocket
What answering those calls is worth$0
What it costs you$0
Every $1 you invest
—

Revenue going to your competitors right now

Calls that rang, went unanswered, and walked away — using your numbers, not industry guesses.

$0
Per week
$0
Per month
$0
Missed bookings p/ week
0.0
The reality, in plain terms

This isn't a future problem. It's happening right now, every week, while you're not looking.

Every missed call on your screen above is a real person who picked up their phone, dialed your number, and got nothing. They didn't wait. They didn't leave a long voicemail explaining their situation. They hung up and called the next name they found — and that company answered.

You're not just losing today's job. You're losing the relationship — the repeat business, the referrals, the years of trust that customer might have brought you. They're gone before you even knew they existed.

At your numbers, that's $0 that quietly walked out the door this year — not because your work isn't good, not because your prices are wrong, but because nobody picked up. Every dollar of that already had marketing money behind it. You paid to get that phone to ring. Then you paid again, in lost revenue, when nobody answered it.

This doesn't fix itself by working harder. You can't out-hustle a missed call at 9pm on a Saturday. The fix isn't another expense on top of what you're already losing — it's the investment that stops the bleeding and starts paying you back the moment the first call gets answered. That's exactly what we built.

Before you decide

Straight talk: we may not be your best spend right now

At the numbers you entered, what those missed calls are worth is less than what our plans cost. We build this calculator to tell you that honestly rather than sell you something that will not pay you back. If your call volume grows, or these numbers were on the low side, the math changes fast — and we are happy to walk through it with you on a quick call before you spend a dollar.

How we would do it — and what it costs
Show me the math — no black box
How we got this number — no black box

We start with the calls you miss each week, take out the ones you win back with a callback, then apply your own close rate to what is left. That is the work you would have closed yourself if someone had answered. Nothing is hidden and nothing is rounded up.

missed calls/wk0 × not won back0% = lost for good/wk0 × close rate0% = potential bookings/wk0
vs. what you said you could handle: 0/wk → 0/wk used